The Family

Honda and Bo Mirosseni Got Mad Rhymes for Distracted Driving Awareness Month

Honda and Bo Mirosseni Got Mad Rhymes for Distracted Driving Awareness Month

With the constantly growing epidemic of distracted driving, despite numerous PSAs recounting the tragedies it causes, Honda and Hound’s Bo Mirosseni take a fresh approach the problem. And I mean fresh. I’m talking two buddies rapping about the DT (Designated Texter). The spirit of the work harkens to other campaigns of breaking away from “abstinence-only” and advocating “safe text.” Bo’s playful direction brings fun to a very heavy conversation, keeps it light while keeping it in your head. So don’t miss that trend, hand it off to a friend!

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